Simplified Apply Process Decreases Cost Per Application
Native Apply tools reduce the friction by leveraging already stored candidate contact information and resume. By combining stored data with custom questions and/or a hosted application the candidate provides a complete application in the least number of steps. This increases qualified completed applies. Simply stated by increasing the number of quality applies decreases the cost per application. Appcast recently released their 2020 Recruitment Marketing Benchmark Report highlighting the impact on recruiting dollars as online apply rates fall to an all time low of 5%.
A Strategic Application Process Attracts Better Candidates
Go where people spend time! To attract passive candidates leveraging sites like Facebook where users spend upwards of 30 minutes a day gets your job in front of a potential new pool of candidates. By leveraging Facebook’s Native Apply process powered with JobSync companies can receive a completed application pushed into their ATS.
“Companies who leverage Native Apply tools, like Indeed Apply or Native Apply experiences like Facebook Jobs, are getting their jobs in front of some of the most qualified candidates, increasing their apply rates, shortening their time to hire and reducing their cost per application. ”
On most platforms, the Native Apply option presents itself in the form of an easy-to-use button that says apply now and jobs with this functionality are usually given preference on mobile devices. Did you know that today 70% of Indeed’s traffic is mobile? Many times qualified candidates drop off in the apply process because it becomes too cumbersome and time-consuming especially on mobile.
Native Apply Enabled Jobs Capture Candidates Attention First
When a qualified candidate uses Native Apply to submit their application materials it’s the intention that they have a positive candidate experience. The absence of difficulty in the job application process creates excitement about the employer.. A positive experience extends to a positive view of the brand.
